About

My name is Matt Prieto, founder of FloFish.com FloFish was built on a simple belief: the best fishing knowledge lives with the people on the water. Florida is filled with productive canals, public fishing parks, and expansive bodies of water, yet much of that local insight never gets shared. FloFish turns that hidden knowledge into a living, community-powered fishing map—built by anglers, for anglers.

Florida is the Fishing Capital of the World, offering unmatched saltwater and freshwater opportunities year-round. FloFish is focused entirely on Florida fishing, bringing together real locations, real catches, and real experiences. From neighborhood canals to iconic fisheries, anglers can discover new spots, learn what’s biting, and contribute to a growing statewide network.

FloFish is designed as a competitive, peer-to-peer platform. Anglers earn recognition through leaderboards, “Top Spotter” rankings, and featured angler highlights—competing by county, canal, and species. By sharing verified spots and successful catches, the community helps each other fish smarter while building credibility and status within the platform.